This is part 2 of our Advanced YouTube Training. In Part 1, I mentioned that we're creating energetic transmissions...NOT "YouTube Videos".

Today's advanced YouTube Training will help you to THINK like a high level YouTube creator. And as your coach, part of being GREAT on YouTube means NOT posting on Instagram. *cue gasps*​
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Before I share the link to today's podcast...I want to show you my instagram profile. 👇

Quick warning. When I talk about instagram....I become a grandma on a stoop. But like most grandmas, I know what I'm talking about because I've LIVED IT!

Instagram is a ridiculous platform for business owners...

You've probably heard my prior instagram rants. But there's actually a TON of stuff I never got to cover.

Today, I'll be helping you to grow your business by helping you see instagram with VERY CLEAR EYES.

After 16 years of online business, and millions in sales, there's a reason I don't bother with instagram. And that's because I'd rather have 100 views on YouTube than 1 Million views on IG.

Let other business owners have the millions and millions of hearts....you and I will build a solid youtube channel that generates ACTUAL sales (and FABULOUS CUSTOMERS)

Instagram and YouTube Don't Mix...

If you're going to succeed on YouTube, that requires a deep level of focus and LONG FORM THINKING.

Instagram gets your brain in a short form trap. think about it!​
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👎 spending any amount of time finding a trending song. (yucky)
👎 Figuring out how to cram something valuable in a 30 second reel​
👎 trying to squeeze an offer into a 3 minute clip without sounding like a salesman
👎 Do it all again every. single. day because instagram lords love daily posting

Do this over and over, and your brain loses the ability to think in LONG FORM.

That's not opinion. That's science. Instagram has been proven to shrink grey matter, reduce attention span, and increase symptoms of anxiety.

It's not like you and I are immune to these side effects. Creating short form content is, in my opinion, just as toxic as taking it in!

Every time you open that app, you're entering a place. And I find that place to be a toxic wasteland.
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​Instagram feels like an IHOP parking lot at 4am, tucked behind a psych ward to me, and I do not understand how people spend more than a few minutes on there without losing their minds 🤷‍♀️

But Let's Talk Numbers, Baby... **shaking my grandma cane 👵🏻

Look, I get it. You might be posting to IG because you're wanting to get sales. That's cool, man. But if you look at this whole thing with honest eyes, you'd never post to IG again.

👉 The click through rate is TERRIBLE....the average number of people who ACTUALLY click through to an offering is as low as 0.6%! ​
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That's because IG has specifically made it VERY HARD to leave the platform.

Don't believe me?....Run a test. On your next three IG or TikTok posts, direct your customers to TAKE AN ACTION, and VISIT A CERTAIN PAGE on your website. Then track the results. My guess is you'll see the light after this experiment.

👉 The conversion rates are also TERRIBLE...The average conversion rates on IG is as low as 1%. It's just not a great place to get PAYING customers. Your followers will love your posts. They will even gas you up and tell you how fab you are...
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But most of your followers will likely NEVER buy your offers. Why? Because IG is not a place people go to solve problems. They go there to SCROLL.

👉 Are there outliers? Sure. They are the exception, and not the rule.

👉 Another caveat? Instagram is great for ads, and brick & mortar businesses.

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Today's podcast will help you to Think Like An Expert YouTuber....and escape the IHOP Parking Lot of Instagram.

This episode offers important tips to help you increase profits with better content, AND grow your YouTube channel with some important mindset shifts.

By the end of this episode, you will know how to THINK LIKE AN EXPERT YOUTUBER.

Enjoy!

🩵,

Brenda

P.S. The YouTube Success Launchpad is now available! This is a 90 Minute Plan to Grow Your YouTube Channel to The Top 5% of Your Category. Ready to get serious about YouTube? Do the YouTube Success Launchpad today.